Top 7 Ads | Drinking Toilet Water?

Growth Catalyst Club

Best Ads Breakdown | Dec 26, 2023

The right ad can be a catalyst for your business growth.

#1 Drinking Toilet Water?

  • Platforms: Meta

  • Product: Water filter.

This ad did multiple 7 figures in sales profitably.

Here’s how:

  1. Polarizing hook with a shocking promise. "I am about to drink toilet water”.

  2. Doesn’t look like an ad. It’s one cut and filmed on an iPhone in a public restroom.

  3. Offer you can’t say no to.

Credit: Eddie Maalouf for sharing this one.

#2 “My Balls Was Hot”

This ad is genius. Let me explain why:

  1. Features UFC (something most men like).

  2. Calls out a big problem most men have.

  3. It’s actually funny which makes men share it with their friends.

Stats:

  • Active for: 68 days

  • Company Revenue: $50M - $100M /year

  • Platforms: Meta

  • Landing Page

#3 White text on black

That’s the beauty of social media ads is you don’t need your ad creative to be fancy.

You just need a good offer, funnel, and copywriting.

Stats:

  • Active for: 153 days

  • Company Est. Revenue: $10M - $20M /year

  • Platforms: Meta

  • Landing Page

#4 Best Tweet(X post)

If your audience is used to X(Twitter), try your best X post as a Facebook ad.

Stats:

  • Active for: 243 days

  • Company Est. Revenue: $500,000 - $1M/year

  • Platforms: Meta

  • Landing Page

#5 Church style

This is a must-watch ad tbh. And I am sure it performs like crazy.

  • Active for: 28 days

  • Company Est. Revenue:$10M - $20M /year

  • Platforms: Meta

  • Landing Page

#6 Detective TV Show

This is a must-watch ad tbh. And I am sure it performs like crazy.

  • Active for: 34 days

  • Company Est. Revenue: $500M - $1B /year

  • Platforms: Meta

  • Landing Page

#7 Security Cam Footage

Security footage is very popular on FB & IG. This is a genius example of blending your offer with organic viral content.

- Andy

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